News Update
January 16, 2018
Alliance Announces Chance
for Farmers to Win Free
Registrations to
2018 Stakeholders Summit
On Jan 16 the Animal Agriculture Alliance announced that five farmers and ranchers can win a free registration to the 2018 Stakeholders Summit. The 2018 Summit, themed “Protect Your Roots” will be hosted May 3-4 at the Renaissance Capital View Hotel in Arlington, Va.
“Last year the Alliance hosted our first photo contest to encourage farmers to attend our 2017 Summit and received such a great turnout that we’ve decided to host another photo contest this year,” said Hannah Thompson-Weeman, Alliance vice president of communications. “Farmers and ranchers should be at the table to discuss issues impacting the food supply, and we hope to welcome even more producers to our 2018 Summit.”
The Summit will inspire attendees representing all facets of animal agriculture to be proud of their past and current roles in the industry, and challenge them to be forward-thinking about how we can continue to grow into the future. Even if communication is not part of their job description, Summit attendees will leave with new perspectives on key issues and ready to engage with influencers to secure the future of animal agriculture.
For more information, view the news release online.
BioZyme Inc. Offers Two Marketing Internships
BioZyme Inc. is seeking two dynamic individuals who want to strengthen their skills while contributing to the marketing team. The two internships offer unique experiences in the marketing department. The Sure Champ® marketing internship is a 4-week long program based in Saint Joseph, Mo. The Vitalize® marketing internship will last approximately 10 weeks and is based in Haskell, Texas.
Interested candidates for both internships should be a college student who has completed at least two years of undergraduate studies in the areas of agriculture, agricultural communications, marketing or public relations. The candidates should have a strong work ethic and be able to work as part of a team and individually to complete tasks successfully. Strong communication skills, both written and oral, are essential.
The Sure Champ internship position will focus on the preparation and execution of events leading up to and at the Junior National Hereford Expo. The internship runs from June 18-July 13, 2018. BioZyme will work with the intern to accommodate housing needs during the short time he or she is in Saint Joseph.
View the Sure Champ internship here. View the Vitalize internship here.
World’s Original Indoor Rodeo Hits Major Milestone
The Fort Worth Stock Show & Rodeo has been called one of the truest of professional rodeos, known for valuing time-honored traditions while remaining innovative and appealing to an ever-growing audience of fans across the world. Now celebrating its 100th year, the legendary World's Original Indoor Rodeo will bring 29 fast-paced performances destined to thrill audiences from the young to the young at heart.
“Holding the world’s first-ever indoor rodeo 100 years ago contributes greatly to the identity and mystique of Fort Worth,” said Stock Show President and General Manager Brad Barnes. “It says a lot about who we are as a community and a city.”
Ranked among the top 10 Professional Rodeo Cowboy Association (PRCA) and Women's Professional Rodeo Association (WPRA) sanctioned events, the Fort Worth Stock Show will offer more than $700,000 to these western road warriors who will begin their 2018 stock show run in Cowtown. Contestants will compete for championship titles while bringing fans thrilling moments in bareback riding, saddle bronc riding, tie-down roping, barrel racing, team roping, bull riding and steer wrestling.
Continue reading this news release online.
Juan Hernandez To Receive Bill King Award
Juan Hernandez will receive the W.A. Bill King Award for Excellence in Agriculture at the Fort Worth Stock Show & Rodeo’s annual Livestock Appreciation Day Luncheon Jan. 18. The luncheon will be at noon in the Amon G. Carter Jr. Exhibits Hall at the Will Rogers Memorial Center.
After earning his bachelor’s and master’s degrees at Tarleton State University, Hernandez embarked on a 34-year career at the Texas Department of Agriculture. As a valued member of the agency’s livestock marketing program, he visited more than 1,000 ranches arranging the sale of cattle genetics to buyers from across the world. Hernandez participated in hundreds of foreign trade missions to and from North and South America, Asia, Africa and Australia. Honored by the Texas Purebred Cattle Alliance, Hernandez has played a critical role on the Fort Worth Stock Show & Rodeo’s International Committee for 25 years. His tireless efforts have facilitated thousands in livestock sales from Texas ranchers to dozens of Stock Show international guests from around the world.
“Juan Hernandez impact on Texas’ purebred cattle industry is legendary,” said Dana Lewis, president of the Fort Worth Farm and Ranch Club.
Read the full news release online.
BioZyme Inc. Hires Shelia Grobosky
as Public Relations Coordinator
BioZyme Inc. has hired Shelia Grobosky as its public relations (PR) coordinator. Grobosky joins the marketing team after having worked with the company on a contractual basis.
As the PR coordinator, Grobosky will work to promote BioZyme and all its brands through editorial placement, media relations and product integration. She will work closely with others on the marketing team to ensure that PR efforts are helping to drive traffic to social sites, generating brand awareness and supporting the company’s goals.
“After working with Shelia for more than a year on a contractual basis, we are ecstatic to welcome her to the BioZyme marketing team full-time,” said Jackie Lackey, BioZyme director of strategic marketing. “As a strong advocate for agriculture, the company and our products, Shelia works hard both as a writer and PR specialist to position BioZyme within the animal health and nutrition industry and with consumers. BioZyme is a fast-growing, high-performing company with a big story to tell. Shelia has met that challenge head on and brings an extremely professional and positive approach to every story, relationship and opportunity we have.”
Learn more in the BioZyme news release online.
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